CLARINS, THE ICONIC FRENCH BEAUTY BRAND JOINS THE SANDERSONS DEPARTMENT STORE LINE UP
Clarins, the iconic French beauty brand, renowned for creating powerful, personalised beauty solutions for every stage in life, is the latest high end concession to join the Beauty Rooms at north Sheffield’s Sandersons Boutique Department Store.
Part of the ground floor beauty department at the Fox Valley store will be transformed into a stunning, bespoke Clarins area which will stock a full range of the company’s luxury products. The company is planning for an April launch.
The new Clarins area will be at the front of the store in the beauty rooms and will include a special heritage wall telling the story of the iconic brand and highlighting many of the brands much loved products, as well as a make-up play area and a relaxed lounge style design.
Expert staff will be on hand to help customers and advise on the range of products which will include the fabulous Clarins skincare and makeup range.
As one of the few remaining privately owned beauty brands – family is at the very heart of their philosophy and is at the core of all that they do. For over 60 years, they have fused cutting edged science, plant power and Parisian chic to alchemic effect. Their expertise is fueled by their love of skin yes, but also by their in depth understanding of plants and respect for the environment in which we live, extracting ever more potent plant extracts to protect and perfect.
Their game changing formulations are inspired using ‘Bio Inspiration’ – ingenious technology that adapts to natures own survival strategies to create powerful, personalised beauty solutions for every stage in life.
Sandersons Department store is owned and managed by Dransfield Properties, the retail property company which also owns the Fox Valley development where the store is based.
Managing Director Mark Dransfield said: “We are delighted to welcome Clarins to Sandersons and to Fox Valley, they are a fantastic company to work with and we know from talking to our shoppers that the new Clarins concession is going to be really popular here at Fox Valley.
“To have a company like Clarins investing in our store and our centre really is testament to the success of the development and the wide and varied catchment we are attracting. The new Clarins area is going to look fantastic and we’re looking forward to the launch in April.”
Mandy Chamberlain from Clarins said: “It’s great to be working with the Sandersons team to bring Clarins to this part of north Sheffield. We are passionate about our products, customers and people and have a simple brand ethos which is ‘it’s all about you”. We very much look forward to bringing this vision to life in every personalised experience that we deliver as a brand at Sandersons”
To keep up to date with news and events at Fox Valley visit www.foxvalleysheffield.co.uk and to find out more about Clarins www.clarins.co.uk
For further information, contact:-
Public Relations Department, Dransfield Properties Ltd
Tel: 01226 360644